Here are the main risks you may face when selling in Amazon’s Home & Kitchen category
⚠️ 1. Product Safety Risks
• Especially with electronic items (e.g., cordless vacuums, coffee makers), there is risk of fire, short-circuits, or battery malfunctions.
• Missing certifications (such as CE, UL, or FCC) can lead to product removal due to safety violations.
📉 2. High Return Rates
• Poor product quality, misleading descriptions, or defective items often lead to high return rates.
• Amazon sees high return rates as a performance issue, which can negatively impact your Buy Box eligibility.
🚫 3. Policy Violations & Suspension Risk
• Misleading titles, fake reviews, selling branded items without authorization, or IP (intellectual property) violations may lead to account suspension.
• Claims like “FDA approved” without proper documentation can also trigger policy violations.
📦 4. Packaging & FBA Non-Compliance
• Fragile or liquid products need proper packaging—otherwise, they can be rejected by Amazon or arrive damaged to customers.
• Not following FBA packaging and labeling requirements can result in penalties or shipment rejection.
🌐 5. Negative Review Risk
• Poor quality, unclear listings, late deliveries, or damaged items increase the risk of 1-star or 2-star reviews.
• Negative reviews directly hurt visibility and conversion rate.
🧾 6. Regulatory Compliance Issues
• Some Home & Kitchen products (like child safety items or cleaning agents) are subject to strict regulations in markets like the US and Canada.
• Failure to comply with CPSC, Health Canada, or EPA rules may lead to product deactivation.
